We review your objectives and confirm our recommendations for the website.
- New and improved design: A great looking modern website that presents your brand and information in an authoritative and dynamic way – to prospective and current clients
- More website traffic: Attract search recognition by structuring the content to meet criteria that improves search ranking (Search Engine Optimisation – SEO)
- More conversions: Incorporate useful and engaging content – with clear calls to action as appropriate
- Admin access: the website will be accessible and easy to amend, including by staff
Requirements often include:
- Domain
- Access to registrar required if domain already registered
- We can register – using client or our master registrar account
- Hosting
- For server storage + access to website, and Emails as required
- Including auto backups – with quick restore system
- Created with our provider – ideally, for technical – speed and security reasons
- Or full access to existing provision
- WordPress website structure
- Latest WordPress Content Management System (CMS)
- Theme (design tools)
- Plugins (software) for on-page SEO, security, forms, website speed optimisation, and optional functionality
- Updating structure software to latest versions
- Quarterly or when appropriate
- For functionality and security reasons
- Modern design & layouts
- Create design relating to branding and content
- Incorporating agreed content and design requirements
- Easy to navigate
- Content Search
- Responsively (fluid) display on desktop and mobile devices
- Contact buttons and form to encourage conversions
- Layouts based on content and responsive display
Other options include:
- Ecommerce
- Dynamic search & filter functionality
- Membership access to content if applicable – free, paid, subscription
- Complex forms
- Custom post types or functionality
- IT requirements e.g. separate MS Exchange email hosting
- Staff training – for content updates – Loom recorded video
- Learning Management System – for online courses
- Contact Management System integration with website + forms
