Tracking and reporting

For accountable assessments including:

  • Search Engine Authority – various SEO factors
  • Analytics – source of website traffic
  • PPC – cost per conversion tracking
  • Call Tracking – source of calls made via a dynamically generated phone number on the website, or in Ads

SEO Reports

Tracking & Reporting

PPC Reports

Tracking & Reporting

Call Tracking Reports

Tracking & Reporting
Tracking & Reporting includes:

  • Reporting & review
    • Initially, monthly, quarterly
  • Conversion tracking
    • Increased organic + PPC traffic and conversions from website
    • PPC Cost Per Call clarified – example @ $40 +/-
    • Cost per acquisition
    • Phone call tracking – all sources, or just PPC
  • Client Feedback
    • Stakeholder positive feedback relating to ROI
    • Quality of website design and content
    • Impression of performance of SEO + PPC
    • Recognised increased in quantity/quality of enquiries